Custom elements elevate businesses to the next level. This helps establish your brand identity against other competitors in your industry, and the same goes for clothing and apparel labels. T-shirt tags might not be the highest priority in your brand building, but the magic starts in the small details.
Find out everything there is to know about t-shirt tags and why customizing yours can be the surprising foundation of your clothing business below:
What are t-shirt custom tags?
Custom T-shirt tags are more important than many owners realize. Regardless of your design and prints, tags and labels are a constant in all clothing.
Customizing your T-shirt tags lets you personalize your message to your customers and make your products more memorable.
Customizing them also means choosing the perfect materials for your apparel brand, and where should you place your t-shirt tags? What material do you want to use?
Figuring out the answers to these questions is the first step in filling out the small details of your brand. It also allows you to create something unique for your business.
Hem or Neck Tag Labels
The most common placement of tag labels is inside the back of the clothing’s neckline.
A hem tag is on the outside of the garment. Using hem tags helps you display your brand to everyone when someone is wearing your clothing.
Custom tag materials
You can choose from various designs and materials when creating your custom t-shirt tags. From heat press printing and soft inks to woven labels, there is a tag design that perfectly fits your brand identity.
Types of t shirt custom tags
Before creating the design of your custom tags, choose what type of tag label you want first. The three most common types of tags used in the clothing and apparel industry are:
1. Printed Neck Tags
Gone are the days of itchy and low-quality tags you remove from your clothing. Instead, printed neck tags use soft inks, creating stylish and comfortable custom labels.
Your neck label tag is printed directly on the clothing material. You can use DTG, heat press, pad printing, sublimation, or screen printing.
You can go for a glossy or matte finish depending on your preference.
No matter your chosen method, you’ll have a memorable, unique printed neck tag to represent your brand.
2. Woven Labels
Woven Tag labels are fabric materials sewn onto the apparel. Polyester thread can be used to create woven labels giving the tag a soft texture and luxury look.
Woven labels can be placed anywhere on your apparel. The woven tags add an elegant look, whether sewn in the hem, sleeve, or collar.
Woven labels are associated with images of higher-end and more expensive brands.
3. Hang tags
Hang Tags are another element you can add to your apparel to increase the image of a higher-end brand. Since they are usually larger than the tags that are part of the clothing, you can use the extra space to provide additional information, such as care instructions, company contact information, unique brand messaging, or anything else you feel will give your customer a more memorable experience when opening your product for the first time.
Your hang tags can be made with many different materials in all shapes and sizes. You’re only limited by your creative imagination when it comes to your hang tags.
They can even be attached to your items in many different ways. While the plastic rivet is the most popular, we have seen them attached with string, safety pins, rawhide, rope, ribbons, gold chains, etc.
Use your hang tag like an artist uses their canvas, and create whatever you desire to make your brand unique and stand out from the rest of the crowd.
Why should you have t-shirt custom tags?
Without them, you’re like everyone else, just another person selling t-shirts.
You’re selling your brand and not someone else’s.
You can use your creative powers to stand out from everyone else.
T-shirt custom tags will help build a consistent and unique image.
What to consider when designing t shirt custom tags
Designing custom tag labels engages your creative process more than you think. From visual factors to final layout, here are a few factors to consider when coming up with t shirt custom tags:
1. Image size
Tag labels only encompass a very small section of the clothing or apparel so image sizes are limited. Use the limited space the best way you can.
2. Logo or symbol design
Brand logos should be memorable for each and every customer. Think about the logos of Nike, McDonald’s, and Apple. These businesses have easily identifiable logo designs that help establish their brand when they were starting.
3. Color
When choosing your colors for a printed neck label, you want to avoid too dark of a color that shows through the shirt.
You also have to be conscious that to save money, you’ll most likely buy woven labels and hang tags in bulk, so you want to ensure you’re happy with your color scheme before placing your order.
4. Font style and size
Make sure you choose a font that not only looks good but is readable.
5. Clothing information
This is the required information for tag labels.
- Company name
- Fabric material (percentages from highest to lowest)
- Country of origin
- Washing and care instructions
- Size
Customize your tag labels and get a quote for your orders with us!
A consistent brand identity increases customers’ awareness of your products and what your business stands for.
One way to fully establish your identity is through effective customization—including minor details such as tag labels.
Already have an idea for your t-shirt custom tags but need to know how to start?
Call us and get a free quote.
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